James Teegarden Jr., the former vice president of operations at Berkeley Premium Nutraceuticals, explained Tuesday in U.S. District Court how he and others at the company made up much of the content that appeared in Enzyte ads.
. . . When customers ordered a product, the company’s goal was to keep charging their credit cards for as long as possible, Teegarden said.
He said first-time customers were automatically enrolled in a “continuity program” that sent Enzyte to their homes every month and charged their credit cards without authorization. . . .
If customers complained, he said, employees were instructed to “make it as difficult as possible” for them to get their money back. In some cases, Teegarden said, Warshak required customers to produce a notarized statement from a doctor certifying Enzyte did not work.
“He said it was extremely unlikely someone would get anything notarized saying they had a small penis,” Teegarden said.